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Media

Media Requests

Please direct English media requests to: 

Karin McArthur
Manager, Marketing & Communications, CNIB
Karin.McArthur@cnib.ca

Please direct French media requests to: 

Sarah Rouleau
Manager, Marketing & Communications, INCA
Sarah.Rouleau@inca.ca

If you need general information, please call 1-800-563-2642 or fill out this form.

CNIB Inclusive Language Guidelines

Your words have power! Our understanding of inclusive language is constantly evolving. Words that we might have used years ago to describe others may no longer be acceptable. Outdated or derogatory language can make people feel excluded and create a ripple effect that negatively influences how others view and behave towards them. Through consultations with people across Canada who are blind, Deafblind, or have low vision, CNIB's Inclusive Language Guidelines are designed to be a resource for people of influence and all Canadians to learn inclusive, respectful ways to write, speak about, and represent people who are living on the blindness spectrum.

Blindness in Canada

Findings from the 2022 Canadian Survey on Disability showed that over 2 million Canadians, aged 15 years and older, reported having a seeing disability. Source: Statistics Canada, 2022.

The Way Forward, CNIB’s 2023-2028 strategic plan

Built on the direction of people who are blind, Deafblind or have low vision across Canada, CNIB established its strategic plan, The Way Forward, to revolutionize the way we serve our community from coast to coast to coast. Based on feedback from people impacted by blindness, we established three commitments that will guide our work.

Our Commitments

CNIB Mobile Hub 

Launched in 2022, our CNIB Mobile Hub programming has expanded greatly in the last year, enabling more and more Canadians to access this one-of-a-kind service. While we served 760 participants in 24 communities across four provinces in our inaugural year, last year we nearly tripled our impact – serving an incredible 2,140 participants in 40 communities across six provinces! 

CNIB in the News

Celebrating Braille Literacy Month with Molly Burke – Breakfast Television, January 23, 2025

SnoWay – Calling for better snow removal in Winnipeg – Global News, January 21, 2025

Creating valuable connections: CNIB’s Vision Mate program pairs volunteers with those experiencing sight loss- Winnipeg Free Press, January 15, 2025

CNIB Mobile Hub is coming to Sudbury – CBC, January 9, 2025

Get On Board – Partnering with Edmonton Transit Service – CBC, January 9, 2025

Calgary actor Bruce Horak brings CNIB co-founder to life in new Heritage Minute – Calgary Herald, December 4, 2024

Guiding light: CNIB puppy raisers prep dogs for duty - Winnipeg Free Press, December 2, 2024

CNIB points out shortcomings with Kelowna Regional Transit – Castanet, November 5, 2024

Disability is not a Halloween costume – Montreal Gazette, October 19, 2024

Celebrating World Sight Day with Angela Bonfanti – Breakfast Television, October 10, 2024

Countdown to Communithon: CNIB Mobile Hub brings support and resources to Weyburn - Discover Weyburn, October 1, 2024